July 06

UX Design Awards Deep Dive: Award Winners | why do birds

Location
Online
Attendance
Online Event
Host
UX Design Awards

In their presentation Creative Director Leopold Hoepner and Lead Software Developer Antonine Nivet of the audio branding, motion design and service designagency why do birds will showcase their award-winning project „MusiCurve“.

Winner of the "UX Design Award | Product 2022 With “MusiCurve“, why do birds developed an easy-to-use software tool that allows users to change the intensity of a given music-piece and adapt it to the dramaturgy of a film. The target group are marketing-, HR-, social media managers and designers in corporations with little or no knowledge of music software and teams that do not have a budget to hire a sound studio to do the dubbing for a film production. UXDA-Jury Member Tapani Jokinen about the project: The concept of MusiCurve is brilliantly simple and easy to use. It does not require any specialist skills and enables everybody to set up a video with a perfectly matching sound in a self-explanatory way. The solution adequately fits the needs of its target group, and greatly reduces the effort needed for an otherwise time-consuming and complex process. About the Format: Deep Dive: Award Winners presents outstanding projects from the professional Award categories Product and Concept. The format, interactive live presentations followed by a Q&A session, offers behind-the-scenes insights into award-winning projects and facilitates a dialogue with successful experience design teams. Presented by Ake Rudolf, Head of Strategy / Award Director, International Design Center Berlin (IDZ)